One of the first things a careful observer will likely notice about a fresh Ubuntu install is the distinctly odd appearance of their favorite websites. The cause for this is that, although Ubuntu ships with a fair selection of fonts, they aren’t properly assigned as aliases to the proprietary fonts that most websites call for; Helvetica and Arial have a perfect cousin in FreeSans, yet are substituted with Liberation Sans by default, the latter of whose stemmed “1” and barred “J” (among other things) is a dead giveaway. Likewise, Verdana is also substituted with Liberation Sans, when DejaVu Sans is a much closer fit. Then there’s Times New Roman, Lucida Grande, Baskerville — none of which is adequately mimicked.
Several of these fonts are better served by some Ubuntu defaults, and still others — Gill Sans, Optima, Caslon, Tahoma, and more — have decent substitutes just waiting in the repositories. Typography plays a greater role in user experience than I think most people working on Ubuntu realize, and it should be a goal of 10.10 to elevate this part of the OS as much as possible. This requires just a few extra kilobytes in packages and some changes/additions to the files in
/etc/fonts/conf.d/. In a subsequent post I’ll be cataloging what those changes should be.